Pictory API

What it does

Pictory API takes in text, blog URLs, PowerPoint presentations, and existing videos, and produces AI-generated videos with narration, captions, and branding. Developers send a request with a video name and content, receive a job ID immediately, and poll the job for rendering status, since rendering is asynchronous.

Teams use it to automate video production inside their own systems, for example building personalized videos from templates or turning lesson plans and training documents into narrated course videos. The docs also describe an MCP connector that lets AI assistants create videos using a Pictory sign-in, without an API key or API subscription; that route is separate from direct API use.

It suits developers and organizations that want programmatic video creation. Direct API use requires a Pictory account, an API subscription, and an API key kept private. Pictory 3.0 users can create only Motion Graphics videos through MCP, and 2.0 users only Standard videos.

What it can do

• Text-to-video generation from written content through the API
• AI storyboard that designs scene layouts, on-screen text, and color palettes
• Blog-to-video conversion from article content
• PowerPoint-to-video conversion
• Video highlights that extract short clips from long videos
• AI voice-overs and automatic subtitles in multiple languages

Works with

• AWS S3 (auto-upload, per docs introduction)
• Vimeo (auto-upload, per docs introduction)

Example workflows

Text to video via API

Input: a video name and a text passage. Steps: send a POST request to the storyboard render endpoint with the API key in the Authorization header. Output: a job ID, which is polled until rendering completes.

Course video from training material

Input: lesson plan or slides submitted as text or PowerPoint. Steps: convert the material through the API with narration and branding settings, then auto-publish to a learning platform. Output: narrated instructional videos ready for an LMS.

Before you choose

• API key grants full account access to create videos; treat it like a password.
• Direct API use needs an API subscription; the MCP connector needs only a Pictory sign-in, and Pictory 3.0 MCP is limited to Motion Graphics videos.

Listed under

• Creative
• Marketing
• Presentations
• Social and video
• Video generation
• API
• Developers
• E-learning
• Enterprise
• Marketing videos

Get started

Sign up free, subscribe to an API plan, then copy the API key from the API Subscription page.

1. Sign up for a free Pictory account at app.pictory.ai and choose an API subscription plan from the API Subscription page.
2. Copy the API key from the API Subscription page and store it securely, not in client-side code.
3. Send a first request to the storyboard render endpoint with the key in the Authorization header, then poll the job ID for status.

API plans are separate from consumer Pictory subscriptions. Self-Serve is $99 billed monthly, or $79 per month billed annually. Enterprise plans add a custom setup fee and monthly usage charges. Confirm how extra credits convert to video and voiceover minutes before adding usage.

Source: pictory.ai/pictory-api-pricing, checked 29 Oct 2026. Prices can change; check before you buy.

Sources for this overview

Product pages, documentation, and pricing checked 29 Oct 2026. Each source supports part of the overview; availability and prices can change.

• Pictory API ↗pictory.ai
• Pictory Pricing | From $25 per Month ↗pictory.ai
• Introduction - PictoryAI ↗docs.pictory.ai
• Pictory Video API - Pricing Page ↗pictory.ai

Company website

pictory.ai: product, pricing and policy pages

YC directory mirror

Batch and company name

Social accounts

Accounts the company links, and its posts on X

Human review

Checked by a person

knowledge_base

Last checked 29 Oct 2026. Every field keeps its source and date; unknown means we couldn’t confirm it.