Scrunch

What it does

Scrunch takes in your website pages and AI search data: prompts run across AI assistants, the citations those answers draw on, and traffic from AI agents visiting your site. It produces monitoring dashboards showing how often your brand and products appear in AI answers, prioritized site optimization recommendations, and optimized page versions served to detected AI agents.

People use it to check whether their brand is recommended in AI answers, see which competitors and retailers appear instead, and track trends in AI search prompts over time. Its distinct parts are the Agent Pages delivery layer, which serves AI agents a version of a site, and a product-level Shopping view for AI shelf share.

It suits marketing, web strategy and SEO teams at brands and agencies that want to measure AI search presence. Access is through a web app at app.scrunchai.com with a 7-day free trial on the Core plan, while Enterprise requires contacting sales. Limits include a Core plan capped at 125 prompts and 5 site audits per month, and a single LLM coverage set that varies by plan.

What it can do

• Track brand and product presence across prompts run in AI assistants such as ChatGPT, Perplexity, Google AIO and Copilot.
• Analyze the citations and sources that shape AI answers.
• Detect AI agent and bot traffic on your site and see which pages agents retrieve.
• Run site audits and receive prioritized recommendations to improve how AI agents read your pages.
• Compare product share of AI answers and retailer share against competitors on the Shopping view.
• Track AI search trends and topic share over time.

Works with

• Zapier

Before you choose

• The Core plan limits prompts, responses, site audits and LLM coverage; check the plan table before relying on it for scale.
• Advanced features such as Shopping product observability, AXP and SSO (SAML, OIDC) are listed as Enterprise-only.

Listed under

• Marketing
• SEO and AI search
• Agencies
• AI search
• Answer engine optimization
• Brand monitoring
• Enterprise
• Marketing teams

Get started

Core plan offers a 7-day free trial; visitors can also run a free AI visibility audit.

1. Sign up for a free trial at app.scrunchai.com.
2. Add your brand's site and define the prompts you want to track.
3. Review the monitoring dashboard and site audit recommendations.

Core is listed at $250/mo with a 7-day free trial. Enterprise pricing is custom and requires talking to sales. Confirm annual pricing and overage terms with Scrunch before purchasing.

7-day free trial.

Source: scrunch.com/pricing, checked 29 Oct 2026. Prices can change; check before you buy.

Sources for this overview

Product pages, documentation, and pricing checked 29 Oct 2026. Each source supports part of the overview; availability and prices can change.

• Scrunch | The AI Customer Experience Platform | AI search visibility & optimization ↗scrunch.com
• Scrunch | Shopping ↗scrunch.com
• Scrunch | Pricing ↗scrunch.com
• Scrunch | Agent Pages | Scrunch ↗scrunch.com

Company website

scrunch.com: product, pricing and policy pages

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Human review

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knowledge_base

manual_review

Last checked 29 Oct 2026. Every field keeps its source and date; unknown means we couldn’t confirm it.