Semrush Content Toolkit

What it does

Semrush Content Toolkit takes a topic, target keywords, audience details, word count and brand voice settings and generates full-length articles. It can also analyze existing published articles and return prioritized recommendations for improving visibility in Google and AI search tools. Finished articles can be repurposed into social posts, email newsletters and Google Business Profile updates.

A common workflow starts with an SEO brief built from keyword data, moves to drafting or optimizing an article in the editor, and ends with repurposing the finished piece. Its recommendations draw on Semrush keyword and visibility data, so content is scored for Google and AI search together rather than in separate tools.

It is aimed at content marketers, SEO specialists and small teams producing content at volume. Access requires a Semrush account, and plans are billed monthly or annually. A 7-day free trial is available. Generated output should be reviewed by a person before publishing.

What it can do

• Generate full-length articles from a topic with brand voice and tone settings
• Create SEO briefs with recommended keywords, subtopics and intent alignment
• Score and prioritize optimization fixes for Google and AI search visibility
• Find topic ideas based on keyword data, your site and competitors
• Repurpose articles into social posts, email newsletters and Google Business Profile updates

Works with

• WordPress
• Mailchimp
• Google Docs
• Canva

Example workflows

Brief to published article

Input: target keyword and audience. Steps: generate an SEO brief from keyword data, then generate the article in brand voice and optimize it. Output: a draft article with optimization recommendations.

Article to social and email

Input: a finished article. Steps: use Content Repurposing to produce social posts and an email newsletter, then publish via integrations. Output: channel-ready posts and newsletter copy.

Before you choose

• Recommendations depend on Semrush keyword and visibility data; review generated content before publishing.
• Limits differ by plan; the Base plan includes 10,000 articles per month and 5 SEO content boosts per month.
• Enterprise plans with unlimited writers and custom integrations require a sales-led custom quote.

Listed under

• Marketing
• SEO and AI search
• Agencies
• AI search
• Content marketing
• Content optimization
• Content writing

Get started

Free 7-day trial is offered on the marketing pages.

1. Create a Semrush account via the sign-up page
2. Set your brand voice and tone in the content settings
3. Enter target keywords or audience details to generate a brief

Trial is 7 days of free access to marketing toolkits; cancel anytime. Base plan shown at $60/mo billed annually; monthly billing rate not confirmed on the page. Add-ons are priced separately.

7-day free trial.

Source: semrush.com/pricing/content, checked 29 Oct 2026. Prices can change; check before you buy.

Sources for this overview

Product pages, documentation, and pricing checked 29 Oct 2026. Each source supports part of the overview; availability and prices can change.

• Content Toolkit ↗www.semrush.com
• Create content with more impact | Semrush Content Toolkit ↗www.semrush.com
• Create content that’s visible on Google and AI | Semrush ↗www.semrush.com
• Content Toolkit Pricing | Semrush ↗www.semrush.com
• Content Toolkit ↗www.semrush.com

Company website

semrush.com: product, pricing and policy pages

YC directory mirror

Batch and company name

Social accounts

Accounts the company links, and its posts on X

Human review

Checked by a person

knowledge_base

Last checked 29 Oct 2026. Every field keeps its source and date; unknown means we couldn’t confirm it.