HeyGen
AI avatar video creation, translation and editing from scripts, images or audio
- Tool type
- AI avatar video platform
- Made for
- Marketers, trainers, creators, teams
- Runs on
- Web app and REST API
- Sign in via browser; API uses an X-Api-Key header.
From @HeyGen
Recent important posts · availability
- Now available
Canva and HeyGen MCP turns deck notes into presenter videos
“Let your client decks present themselves. @Canva + HeyGen MCP turns the speaker notes in every deck into a video of you presenting it, right on slide 1. Your client opens the deck and your personal Avatar is already walking them through their numbers.”
@HeyGen · Oct 26View
What it does
HeyGen turns scripts, prompts, images, audio files, PowerPoint or PDF decks into finished videos presented by AI avatars with synthetic or cloned voices. A custom avatar is built from your own footage, and the product can also translate existing videos into 175+ languages and dialects with voice cloning and lip-sync. Output is exported as video, up to 4K on higher paid plans.
People use it in two ways. In AI Studio, a text-based editor, you pick an avatar, write or paste a script, choose a voice and language, adjust branding, then generate and export. Video Agent builds a complete, editable video from a single prompt. Its distinguishing feature is identity-first avatars: every custom avatar requires on-camera verification from the person depicted. Developers can reach the same capabilities through a separate API.
It suits marketers, trainers, course creators and teams that need presenter-style or localized video without a camera crew. A free plan allows 3 watermarked videos a month of up to one minute. Paid plans use a monthly credit allowance, and credit cost varies by model, length and complexity. Team features such as shared workspaces, SSO and SCORM export need the Business plan or above. API use requires an API key and is billed separately.
What it can do
- Generate videos from text scripts with AI avatars and voiceovers
- Create a custom video avatar from your own footage with identity verification
- Translate videos into 175+ languages with voice cloning and lip-sync
- Video Agent: turn a single prompt into an editable finished video
- Convert images, audio files and PPT/PDF decks into avatar videos
- Script-driven editing in AI Studio with captions, brand kit and B-roll
Works with
- ChatGPT (HeyGen plugin)
- n8n
- Make
- HubSpot
- Zapier
Example workflows
- Localize a training video
- Input: an existing video file or YouTube link. Steps: upload it for video translation, choose target languages, review the translation script on a plan that supports editing, then generate. Output: translated versions with cloned voice and lip-sync.
- Turn a slide deck into a presenter video
- Input: a PPT or PDF deck and a chosen avatar. Steps: import the deck so each slide becomes a scene, edit the script, pick voice and language, apply the brand kit. Output: an exported avatar-narrated video.
Before you choose
- Paid plans spend monthly credits; credit usage varies by model, duration and complexity, so check costs before heavy use.
- Custom avatars require on-camera identity verification of the person depicted.
- Free plan videos are watermarked, limited to 1 minute and 3 per month.
Listed under
Get started
Free plan needs no credit card; paid plans via the same sign-up.
- Create an account at HeyGen and start on the Free plan.
- Choose a stock avatar, or record footage and complete on-camera identity verification for a custom avatar.
- For API use, create a key on the API keys page and send it in the X-Api-Key header.
Plans and prices
Prices in USDMonthly prices shown; yearly billing is lower (Creator $24/mo annually). Credits roll over one month on monthly plans. Pro tiers scale by credits. API pricing is separate and not confirmed.
- 3 videos a month, watermarked
- Videos up to 1 minute
- 600 credits
- 1080p export, no branding
- 1,500 credits, shared workspace
- SAML/SSO, SCORM export
Source: heygen.com/pricing, checked 29 Oct 2026. Prices can change; check before you buy.
Sources for this overview
Product pages, documentation, and pricing checked 29 Oct 2026. Each source supports part of the overview; availability and prices can change.
- HeyGen: Create AI Videos with Your Personal Avatar ↗www.heygen.com
- Pricing Plans for Creators and Marketers | HeyGen ↗www.heygen.com
- Quick Start - HeyGen Documentation ↗developers.heygen.com
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Last checked 29 Oct 2026. Every field keeps its source and date; unknown means we couldn’t confirm it.